When does Ford typically offer the best incentives?

Thinking about grabbing a 2024 F-150 but the deals right now don’t seem that great. Anyone know when Ford normally offers better incentives, like lower APR or cash discounts? People keep saying the truck market is slowing down but I’m not seeing any major savings yet…

Best deals usually pop up the day after you buy your truck :joy:

Morgan said:
Best deals usually pop up the day after you buy your truck :joy:

lol, no kidding, right?

Ford usually has ‘Truck Month’ around March/April. That’s when they try to clear out last year’s models, so the deals get better then.

Honestly, they’ll probably start offering better deals on the 2024s after they finish selling all the 2023 models they’ve still got sitting around.

The best time was back in 2013… you missed it lol

I’ve bought a few new Fords over the years, so they’ve got all my info. I went to the Ford website, built a 2024 F-150, and saved it to my favorites. About a week later, I got a postcard in the mail and an email from Ford offering me $2,500 off any new F-150.

You should check around July.

Joss said:
You should check around July.

Wait, is that for real?

Fox said:

Joss said:
You should check around July.

Wait, is that for real?

Yeah, new models usually drop in August, so July is when they start pushing deals on the older ones.

@Joss
So the 2025s will be out in August?

Quincy said:
@Joss
So the 2025s will be out in August?

Yep, that’s the usual timeline at Ford.

I think Ford is doing 0% APR on 2023 F-150s right now. For the 2024s, you’ll probably have to wait until the end of this year or early next year to see better deals.